Razuna 1.6.5 – so much to talk about
As you may have seen, we recently launched Razuna 1.6.5. More than 220 fixes and enhancements, so as usual there’s quite an impressive collection of new features under the hood. I could blog for days, and I probably will, about what you can do now in Razuna, but one feature in particular is really groundbreaking, and that’s the one I will talk about today.
At Razuna we are proud to serve some of the world’s best-known brands, and some of these, in particular in the Packaged Goods and Retail sector, have tons of products to keep track of. In some cases, they install a Product Information System (PIM), which helps them manage all product details and syndicate across multiple channels. An important part of product information is images and video, and naturally, we have some PIM vendors as partners, so our customers can use Razuna for managing the images, documents and video and the rest via our partners’ software.
The Razuna Product Layer
Some of our customers, on the other hand, just need to manage product images and video on a product level and share with their resellers, agents and subsidiaries. And – this brings me to a new feature in Razuna; The product layer. With Razuna 1.6.5 all Razuna customers can enable the product layer, which allows them to collect multiple assets under one product and thus achieve fast, simple and efficient product image management capabilities. And since Razuna handles videos, documents and audio too, you can do product video management, product document management and so on.
The idea is that you group multiple images or videos under one UPC (Universal Product Code) and upload into Razuna. This way, you can upload front shot, back shot, side shots, top shot and even nutritional information under one product. Each image or video is handled via the Razuna rendition system, and you can even create further renditions.
Once you have uploaded your images and connected them to a product via the UPC code, you can search UPCs directly or simply share the folder with your resellers or agents at the click of a button. They don’t even need to be created as users in Razuna, but you can simply send them a link to the shared folder, where they can quickly download all files organized by product.
It’s not a PIM system, but for those of you who just need an easier way to manage product related images, documents, video or even audio – the Razuna Product layer is worth trying out.
And it’s free
The Razuna Product Layer can be downloaded with the standard Razuna Open Source version from Github. We will automatically upgrade existing paying customers for free to Razuna 1.6.5, which includes the product layer. So if you have a Razuna dedicated server, a Razuna hosted account or support plan, all you have to do is take a look at the wiki or sign up for one of our free webinars to learn more about how to use the product layer.
We love our new features, and we love them even more, when we can treat our valued customers to something extra for free. Enjoy.